About Us

Performance-Driven Marketing Since 1997

A leading results-driven marketing company based in the United Kingdom — connecting businesses with millions of relevant, opted-in consumers for 29 years.

Since 1997
Established
250+
Clients Served
4.5M+
Consumer Database
£1BN+
Client Sales Generated

Who We Are

Lifestyle Media Group was founded in 1997 (Company No. 3871517, Cambridge, UK) at the dawn of online marketing in the United Kingdom. Our founders recognised early that the most valuable thing a marketing company could own was a direct, trusted relationship with consumers — not a slot in someone else's media schedule. That conviction shaped everything we have built since.

We were among the first UK companies to pioneer online lead generation on a fixed cost-per-lead basis — a model we've refined and perfected over 29 years. Today, our services span lead generation, email marketing, lead nurturing, print management, brochure fulfilment and our own 4.5-million-member opted-in consumer database. Brands we've worked with include Marks & Spencer, John Lewis, LEGO, Dell, Cotton Traders and Damart.

Everything we do is built around transparency and genuine ROI. You set the targets, we deliver them — and you can measure the results every step of the way.

Results First

Every campaign is performance-measured. We only succeed when you do.

Full Transparency

No hidden fees, no vague metrics — clear reporting on every campaign.

Proprietary Data

Our 4.5M consumer database gives you targeting no third party can match.

29 Years

Pioneering performance-based marketing in the UK since 1997.

Key Milestones Since 1997

1997

Founded

LMG established in Cambridge — one of the UK's first performance-based online marketing companies.

Early 2000s

Catalink Launched

Built Catalink (www.catalink.com), the UK's leading brochure-request platform, growing a genuinely opted-in consumer base.

2010s

nGage Platform

12+ years of in-house development produced nGage — our proprietary consumer profiling and targeting system.

Today

4.5M Members

Over 4.5 million opted-in, unincentivised UK consumers profiled across 50+ interest categories.

Ongoing

250+ Clients

Consistently delivering results for retail, travel, charity and leisure brands — from SMEs to global names.

Trusted, Accredited and Fully Compliant

We meet the highest standards of data handling and marketing compliance — so you can work with us with confidence.

Royal Mail Partner in Quality

Accredited Royal Mail Partner — we secure postage discounts and apply distribution best practice across all fulfilment services.

ICO Registered

Registered with the Information Commissioner's Office (ICO) for lawful processing of personal data under UK GDPR.

UK GDPR Compliant

All consumer data is collected, stored and used in strict compliance with the UK GDPR and the Data Protection Act 2018 — explicit opt-in consent, real-time cleansing and full audit trails.

Company No. 3871517

Incorporated in England & Wales and operating from Cambridge — a stable, long-established legal entity with a clear compliance record.

nGage — 12 Years of Proprietary Platform Development

At the heart of our data capability is nGage — our proprietary consumer profiling and targeting platform, developed entirely in-house over 12 years. nGage allows us to segment our 4.5 million consumer database with a level of precision that external data brokers simply can't replicate.

Combined with our high-deliverability email platform, nGage enables us to deliver campaigns with above-average inbox delivery, higher click-through rates and — ultimately — better conversion rates for our clients.

nGage Capabilities

Demographic segmentation (age, gender, affluence)
Geographic targeting down to postcode level
Interest and behaviour profiling across 50+ categories
Travel preference targeting (destination, theme, season)
Retail spend and mail-order behaviour scoring
Real-time list building and audience management

Your Questions, Answered

Lifestyle Media Group (Company No. 3871517) is a results-driven marketing company founded in Cambridge in 1997. We specialise in lead generation, email marketing, lead nurturing, consumer data access, print management and fulfilment — delivering measurable ROI for retail, travel, charity and leisure brands across the United Kingdom.

We have been operating since 1997 — over 29 years. We were among the first UK companies to offer online lead generation on a fixed cost-per-lead basis, and we have continued to grow and refine our services ever since.

Our 4.5 million member database is built through Catalink, the UK's leading consumer brochure-request platform. Every member has opted in without incentive — they joined because they were genuinely interested in receiving promotional material from relevant brands. This unincentivised sourcing produces far higher engagement and conversion rates than data collected via prize draws or incentive schemes.

Yes. We are registered with the Information Commissioner's Office (ICO) and operate in full compliance with the UK GDPR and the Data Protection Act 2018. All consumer records carry explicit opt-in consent, and our database is subject to real-time cleansing — invalid, unsubscribed and inactive records are removed automatically.

We have particular expertise in retail and mail order, travel and tourism, charity and fundraising, and leisure and hobbies — though our services are suited to any brand wishing to reach, acquire or nurture UK consumers directly.

Yes. Our client base spans independent retailers through to global brands including Marks & Spencer, John Lewis, LEGO and Dell. Our cost-per-lead model scales to suit any budget, and our fulfilment services handle volumes from 1,000 to 500,000 units.

Work With a Team That Delivers

Call 01223 495 599 to talk through your goals — no obligation, just honest advice.